Interesting summary of key Salesforce acquisitions. Given the success of SF’s acquisition portfolio (60+ companies, $50b), I’m looking...

I remember when Salesforce would stage events outside the Oracle World annual meeting to attract attention. Amazing turn of events. We...

The CRM market for start-up organizations has the potential to grow more rapidly then other segments. Traditional organizations continue...

Salesforce has invested significant resources into analytics capabilities. Consistent with their partnering model (AppExchange), this...

The sales journey is a defining customer engagement experience. Aligning customer ‘desirements’ with your product or service is a...

CRM solutions have moved beyond automating basic sales and customer service activities. Businesses require support for the entire...